Absolutely.  My best advice to you is to find a way to embrace Web 2.0 as soon as possible.  It is changing the way we acquire and nurture clients and you need to understand that before your competitors do. 

The average PI client is about 35 years old.  Do you really think they are looking for a lawyer in the yellow pages?  Probably not.  Instead they are becoming increasingly sophisticated web users that demand a significant and credible web presence from their vendors of choice.

A basic website is no longer sufficient.  We now need to concern ourselves with understanding blogs and podcasts, rss feeds and social bookmarking, online video and tags. 

We must have an online visibility that breeds confidence.  That means showing up in Google, Squidoo, Digg, Technorati, Del.icio.us, Zoom, and My Space – just to name a few. 

By the way, here’s my Squidoo site.  It’s fun and it’s free!  http://www.squidoo.com/cindyspeaker/

The choices are truly endless.  That’s why the pursuit of greater online visibility and credibility requires study and research.  Focus your efforts in the right area.  Web 2.0 efforts are inexpensive but labor intensive.